Find your winners fast

1.Bespoke benchmarking ‍

We build bespoke performance benchmarks for your brand to ensure we align on what winners look like. This usually includes an agreed upon spend threshold and CAC target, as well as target CTR and hook rate.

2.Testing Campaign Creation

We'll build out our own testing campaign in your ad account, in line with our recommended testing approach. We work closely with growth teams & partner agencies to ensure alignment.

3.Bulk Ad Launching

We'll launch ads into our testing campaign, using our bulk ad launching tools, enabling us to deploy creative into the account fast & at scale.

4.Performance Scoring

‍We focus on our hero metrics; spend & CAC to understand the success rate of our creative. We track softer metrics like engagement rate, hook rate, hold rate, CPC and CTR to understand where we might have iteration opportunities.

5.Insights Reports

‍We deliver in-depth monthly insights reports that give you a clear understanding of what creative has worked and why, and most importantly what we'll do next to ensure that we capitalise on performance. We use AI-powered tools like Motion to enable us to tag, categorise and understand our ads in the most meaningful way.